Design Fish | AAHP – JOHN Q
Design Fish specializes in branding and outreach dedicated to changing behaviors, uplifting communities, and, promoting sustainability for companies, philanthropy, and small businesses.
designfish, debbie ferrari, design, branding, creative director, los angeles, art director, graphic, graphics, logo, identity, collateral, print design, events, koi, fish, Healthcare, environment, entertainment, outreach, grassroots, results, political, associations, organizations, companies, corporate, philanthropy, philanthropic
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About This Project

An ad campaign created for The American Association of Health Plans dovetailed the release of the feature film JohnQ. This earned and paid media campaign served to highlight the growing healthcare crisis. The Washington Post, Wall Street Journal, New York Times and various trade and industry publications picked up the story, framing the issue from various positions.