Design Fish | ACS ANNUAL REPORT
Design Fish specializes in branding and outreach dedicated to changing behaviors, uplifting communities, and, promoting sustainability for companies, philanthropy, and small businesses.
designfish, debbie ferrari, design, branding, creative director, los angeles, art director, graphic, graphics, logo, identity, collateral, print design, events, koi, fish, Healthcare, environment, entertainment, outreach, grassroots, results, political, associations, organizations, companies, corporate, philanthropy, philanthropic
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Category
ISSUES + CAPITOL HILL
About This Project

The American Cancer Society – Cancer Action Network (ACS-CAN) was in need of an overhaul for their annual reports as well as the development and implementation of style guides to work in tandem with the ACS parent brand.

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ACS-CAN annual reports go to major donors, national and regional organizers, and Capitol Hill. A successful partnership was formed with the ACS main office to research, develop and implement the child-brand; following was the first year’s “bridge” design. The consecutive reports showcased their new look and feel, and provided to be the most well received ACS-CAN reports to that date.